Download Report: 'Why Do Consumers Get Scammed (Or Not)?'
According to a study by ScamAdviser, of 4,300+ consumers, scammers reach nearly everybody. 62% of the survey participants are certain that they have been exposed to a scam in the last year.
There is a huge gap between how good consumers think they are at identifying scams and the reality. 67% of the respondents who had been targeted by a scam said they had fallen for it. However, in spite of this high level of victimisation, 71% of the respondents believe they are (very) confident identifying a scam!